TEDx NewSt
Concept, design & build credits: The Partners (2010)
Choice is complex. Why do people make the choices that they do? And how do they choose? How do emotions and intellect combine? In October 2010, The Partners, along with TEDx and media partners set out to answer these questions, amongst others, from the perspective of branding and marketing.
Working within the TEDx brand guidelines, Rufus led the brief to design and build a website for this invite-only event, capturing the themes and setting the stage for the big day. The site now acts as an archive for the event itself, with videos from each speaker.
Biography
Rufus began his career in 2003, working as a designer and art director with agencies like Dare (Campaign magazine's Agency of The Decade) LBi (Europe's largest full service agency) The Partners (Marketing's Branding Agency of the Year and Design Week's #1 creative agency) and working directly with clients through his own ltd company.
From site builds to application design, Rufus has produced work for brands big and small, and developed close working relationships with clients such as Sony PlayStation, Sony Ericsson, Barclays Bank, Vodafone and Nokia.
Schooled in Visual Communication with a specialism in Digital Media, Rufus is interested in joining the dots between film, typography, product design and interaction design.
Curriculum Vitae »
Contact
72 Effingham Road
London n8 0ab
